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Our vision
To be a champion of specialty coffee and the best brunch in Asia
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Our mission
To impact people’s lives positively
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Our goals
To grow the specialty coffee culture in consumption, understanding and appreciation through leading wholesale and retail experiences.
CMCR at a glance
Your Journey Starts Here
Great coffee doesn’t have to be complicated. At Common Man, we focus on staying true to the simple things. True to you and what you love - incredible quality and flavour. True to source - people and planet. And most importantly, true to why we do this - creating coffee that’s by the people, for the people. Common Man is coffee for all.
Ethical trade
Our commitment to staying true speaks to deeper, more meaningful impact.
Our partners at Raw Material have established its core operations out of the municipality of Ermera, the largest coffee-producing of the total 13 municipalities in Timor-Leste. Widespread poverty threatens over 40% of the country's population. Raw Material's farmers are now capable of producing award-winning coffees, exporting over 90% of their output at 2x – 3x above the average nation's coffee price. We aim to gain consumer loyalty through our positive impact, creating a coffee community that people identify with and want to be a part of, with a product based on values they can connect to.
- Ex-works financing and spot management costs (QC, warehousing logistics, etc.) 1.26
- Import costs (logistics, insurance, port-handling, etc.) 0.96
- RM profit (investment in community development) 0.81
- RM costs (management, QC, harvest financing, etc.) 0.16
- Export costs (GrainPro, sacks, logistics, port handling, etc.) 0.87
- Dry milling costs (transport, machinery, labour, warehousing, etc.) 0.34
- Wet mill processing costs 0.92
- Farmer’s profit 2.25
- Farming cost of production (land, fertiliser, labour, etc.) 0.92